Schmid Studio | Blue Dot Place
Be brilliant. We help make your ideas and goals real. A design firm specializing in creative concepts, brands, identity and web design.
logos, identity systems, brands, branding, graphic design, web design, web development, custom web graphics, illustration, packaging, event branding, print, print collateral, marketing, campaigns, posters, creative strategy
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Blue Dot Place

brand identity, recent work
About This Project

BlueDot Place is a new urban living development in downtown Colorado Springs. During a brainstorming session in the early phase of development, Schmid Studio suggested BlueDotPlace as a name for the property. A fresh, yet classic name, suggestive of ‘place, home, community’. Our client, DHN Development, loved it and we quickly moved forward with an identity and investor packet.
We created an identity with a bright, fresh color palette and a modern brand pattern. The identity package included letterhead, business cards and social media branding. We also helped create the investor information packets so that when our client approached investors, she had a visual representation of her vision and development goal.
As the property is being built and developed, we have created numerous marketing and advertising pieces appropriate for each phase of development.
Learn more about this incredible urban residential project in the heart of downtown Colorado Springs.

Project Elements

  • project name
  • logo, palette, pattern
  • letterhead and business cards
  • social media graphics
  • investor packet and template
  • advertising
  • printed marketing pieces